ExportCompass - strategy tool for CEO. World Trade center "Riga". 2 Elizabetes Str., LV-1340, Riga, Latvia.

About ExportCompass

We are glad to introduce you with export planning tool for the export manager and the CEO. ExportCompass is an instrument that will allow you:

• to understand potential of your product in different countries of the world
• to save marketing expense concentrating on the most perspective markets
• moreover, it allows comprehensive use of coherent data and gives possibility to get concise conclusions from very large amount of information.

With the help of our ExportCompass you will get the whole picture of global markets and gain understanding with which country export activities should be started or expanded and on what markets it is most beneficial to concentrate on.

Such a comprehensive and diverse overview allows the company’s export managers to look at the global market from a consistent and analytical perspective. Besides, this Compass is a long-term export planning instrument by which it is possible to model different sales scenarios. This Compass is the basis for all future activities related to export promotion, i.e. in-depth market studies, search for import and co-operation partners, marketing visits, exhibitions, etc.

ExportCompass trivia

The essence of the study is to evaluate the global market regarding a certain product or a product group and to identify those countries whose markets could potentially be the most interesting ones, and vice versa, to identify those countries whose markets are less attractive. On the basis of such a rational evaluation, it is possible for companies to use the resources allocated for export guidance more effectively and successfully than when acquisition of new markets is justified by selective information or simply intuition.

To evaluate a product’s export potential more precisely, the evaluation process developed by VL BALTIC considers 8 different factors characterising export potentialities. The sum of those factors determines the total Export Index of export attractiveness for each of the world’s countries. The use of several factors allows dealing with the complex and difficult task of how to compare many countries and evaluate the many considerations for a market evaluation. The 8 factors evaluated here are the most significant ones to evaluate export markets from different aspects.

In its work, VL BALTIC improves the algorithm of evaluation of these factors, as well as it is planning to include additional factors which would allow modelling the future export potentialities even more precisely.

Service package

Ordering our ExportCompass you will get:

• ExportCompass index
• ExportCompass market data
• Target countries in depth profiles
• In addition you will get software that will give you an opportunity to generate on-screen export index according to your own assumption and preferences.

Second service is to provide with names and contacts of potential importers in the target markets that are identified by ExportCompass Index. After careful segmentation of importers and choice of distribution channels short list of target companies is made.